Junior Marketing Analyst (f/m/d) - fixed term of one year

Jobbeschreibung

• Your tasks
  
  Turn customer insights into meaningful marketing decisions.
  
  Data is at the heart of exceptional customer experiences. Join our Smart Marketing team and help shape data-driven marketing across products such as Mail, Cloud, and Webhosting. Working closely with colleagues from Marketing, CRM, Product Management, and Analytics, you will transform customer insights into impactful initiatives and contribute to improving customer engagement, retention, and marketing effectiveness.
  
  • You analyze campaign and customer data (e.g., using SQL, Tableau, or similar tools), derive actionable insights, and help continuously improve marketing performance.
  • You translate business requirements into scalable solutions within our customer profile, CRM, and personalization landscape, enabling effective audience targeting, personalization, and campaign execution.
  • You work with business stakeholders to assess and shape data-driven marketing use cases (e.g., lifecycle campaigns, cross-channel retention, and personalization), balancing customer needs, business objectives, and technical feasibility.
  • You collaborate with stakeholders across Sales, CRM, and Product Management on segmentation strategies, campaign optimization, and data-driven decision-making.
  • You support the annual planning and monthly forecasting processes for our division, working together with Controlling and other stakeholders to ensure transparency and alignment on priorities and targets.
• Your profile
  
  Bring curiosity, analytical thinking, and a passion for data-driven marketing.
  
  Whether through your studies, internships, working student positions, or first professional experience, you have gained exposure to data, analytics, CRM, or marketing topics and are excited to further develop your skills in a collaborative and business-oriented environment.
  
  • You have gained initial experience in data-driven marketing, CRM, analytics, or related projects through internships, university projects, working student positions, or professional roles.
  • You are comfortable working with data and tools such as SQL, Tableau, BI tools, Python, or similar technologies and are interested in understanding how data flows across systems.
  • You can structure and communicate ideas, requirements, and analytical findings in a clear and understandable way.
  • You enjoy collaborating with different stakeholders and working across business, marketing, and technical teams.
  • You bring a proactive mindset, strong analytical thinking, and a genuine interest in turning data and insights into meaningful recommendations and improvements.
• Our benefits in detail
  
  Lived corporate culture: Flat hierarchies, a culture of respect and appreciation, signatories of the Diversity Charter, open communication, and no dress code
  
  Wide range of further training: Internal and external training opportunities, LinkedIn Learning, language courses, talent development programs, conferences, and mentoring
  
  Active health care: Wellpass, health days, family & care support services, discounts at fitness centers, mental health first responder, fresh fruit and drinks for free
  
  Mobility: Subsidy for job bike leasing and the job ticket
  
  Flexible working models: Home office options, flexible working hours, and 30 days of vacation with the option for additional unpaid leave
  
  Financial benefits: Corporate benefits, company pension scheme, capital-forming benefits, occupational disability insurance, and various partner discounts
  
  Events: Summer and winter parties, sports tournaments, and team events

We are brand. With GMX, WEB.DE and mail.com and over 42 million active users, we are the leading email and communication platform in Germany, Austria and Switzerland.

We are future. Our services and apps simplify digital life from cloud storage to news and ID management.

You are at home. Your digital passion finds a professional home with us. Your strength makes us stronger, your expertise complements our ideas, your success becomes visible. Together we shape the digital future.

Diversity enriches. Different cultures, nationalities, genders, age groups, sexual orientations and religions as well as people with disabilities - we desire diversity and encourage it. Because only teams that reflect all facets of society offer the best framework conditions for creativity and make a company productive and distinctive. We value diversity and welcome all applications.

Apply now

We look forward to receiving your application, including your salary expectations and the reference number given above. Please use our online application form. If you have any questions about the position or the application process, please send us an email.

1&1 Mail & Media Applications SE
Recruiting & Candidate Management
Brauerstraße 48
D-76135 Karlsruhe

jobs@mail-and-media.com

We are awarded!

Extra Informationen

Status

Offen

Ausbildungsniveau

Andere

Standort

Karlsruhe

Jobart

Vollzeitstelle

Veröffentlicht am

18-08-2026

Tätigkeitsbereich

Online Marketing / eCommerce

Führerschein erforderlich?

Nein

Auto erforderlich?

Nein

Motivationsschreiben erforderlich?

Nein