Abschlussarbeit / Master Thesis Climate Labeling in Neuruppin

Was du machen wirst:

Background: 20-30 % of greenhouse gas emissions in the world arise from consumption of food, the
urgency of climate change makes it necessary to reduce the footprint of eating. An average meal in
Northern Europe has a climate impact of 1.7 kg CO2, but fulfilment of the United Nations goals
requires this to be cut by at least a factor of 3. There are various initiatives for a carbon label of
restaurant meals in different countries, where consumers can get a direct estimation of the impact of
the menu items.
Based on collaborations with some of these, the tasks of this project is:

• Literature review on carbon labelling and consumption behaviour
• Set up and run an eye-tracking / virtual trial simulating an online ordering system
• Evaluate data from parallel experiments being conducted by partners
• Compare effects of different carbon labels in use
• Formulate recommendations on design and information content for increased effectiveness

The project will be performed in collaboration with German and international partners, and a good
level of English is essential. You would be expected to work from April 1 over the Summer semester

Was wir bieten:

• Home Office
• Supervision
• Challenging tasks

Bewerben

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Extra Informationen

Status

Inaktiv

Ausbildungsniveau

Hochschule/Universität

Standort

Neuruppin

Arbeitsstunden pro Woche

20 - 40

Jobart

Teilzeitjob, Praktikum, Home-Office

Verantwortlich für

Research

Tätigkeitsbereich

Marketing / Kommunikation / PR / Werbung

Führerschein erforderlich?

Nein

Auto erforderlich?

Nein

Motivationsschreiben erforderlich?

Nein

Sprachkenntnisse

Englisch, Deutsch